Sima Morgan's Profile

Morgan, Sima (PhD, MPH)

Associate Professor, Health Sciences

Department of Health Sciences

MARIEB 0432

Sima has over two decades of experience in public health, healthcare leadership, and health professions education. She has held academic and executive roles at SBMU School of Public Health, the University of North Carolina, Universal Health Services, and Miami Graduate Teaching Hospitals. In 2012, she earned her PhD in Health Administration, followed by an MPH in Public Health Leadership from UNC- Chapel Hill in 2020. Sima leverages her medical background to inform her work and is a graduate and
awardee of the Institute for Healthcare Improvement鈥檚 Leading Quality for Managers program. She also holds certifications in academic leadership, healthcare quality, clinical research, health technology assessment, and improvement initiatives across the US, Canada, Europe, and Asia. Dr. Marzban has served as executive director of hospital performance and quality improvement, leading
projects in employee engagement, service excellence, patient perception, and accreditation. She has conducted over 100 funded and unfunded research projects, including those supported by the WHO and the World Bank. She has published more than 50 peer-reviewed articles, book chapters, and conference presentations. Her focus areas include leadership models, health services research, and quality improvement methods such as PDSA, FMEA, Lean, and DMAIC. She is an experienced professional
advancing healthcare administration and health sciences through education, research, and innovative strategies that improve health system performance and patient outcomes.

Education

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Ph.D. in Health Administration, IAU School of Economics and Management

M.S. in Public Health Leadership (MPH), UNC at Chapel Hill

Medicine, General Practitioner, Tehran University of Medical Science

Specialties
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Research and Teaching Interests
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Courses Offered
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Publications

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Dr. Sima Marzban has a substantial body of work in healthcare quality improvement, patient engagement, and leadership. She has conducted over 100 funded and unfunded research projects, including support from the World Health Organization (WHO) and the World Bank, and has published more than 50 peer-reviewed articles, book chapters, and conference presentations. Her work includes systematic reviews on the clinical effectiveness of healthcare interventions in the COVID era.

Her research has been featured in the Journal of Patient Experience, where she co-authored a scoping review titled "Impact of Patient Engagement on Healthcare Quality" in 2022. She has also published research on patient engagement leadership, which was presented at ITNG 2023 and published by Elsevier. Additionally, she has investigated patient-reported outcomes in breast cancer, which was published in the Cureus Journal of Medical Science. These publications examine the influence of patient engagement on healthcare outcomes.

She has contributed to WHO EMRO publications in the context of national health accounts, serving as Principal Investigator. Her work also includes research on health technology assessment and management, which was presented at the European Science Foundation in Kiel, Germany.

Her research focuses on improving the delivery and quality of care across clinical departments using patient-reported outcomes and experiential knowledge. Her work incorporates patient experience and clinical registries to understand and design optimal care delivery patterns. She has worked extensively in systems thinking and design for quality improvement, clinician engagement, and patient-centered care.

Conference Presentations
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2025: Community-Driven Health Transformation, WHO TDR Program
2022: Lecturer for Quality Improvement CME credited series for physicians, Miami FMA, Florida.
2021: Electronic Health Session Co-chair and Invited Speaker on Patient Engagement Leadership at ITNG, USA.
2021: Research Training Lab for Medical Graduates (Fourteen Modules), Miami Teaching Hospital, Florida
2009: Health Technology Assessment, International Conference, Agostino Gemelli Catholica University of Sacred Heart, HTAi Convention, Rome, Italy
2008: Member of Scientific Committee and Speaker, International Patient Safety Congress, Antalya, Turkey.
2007: Conference Research Grant for A National Model for Medical Technology Management, European Science Foundation, University of Kiel, Germany.
2005: HTA Unit Establishment, Health Technology Assessment Collaborative Center, MOH Workshop, Malaysia.
2005: Bringing HTA into Practice, International Congress, Agostino Gemelli Catholica University of Sacred Heart, HTAi Convention, Rome, Italy.
2004: Provincial Health Accounts, Healthcare Financing System, Awarded by WHO EMRO Office, Cairo NHA Meeting, Egypt.

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